Wondering what's the best method of marketing your local business?
Want help bringing more customers into your business?
We can do that. Just ask us how!
At its core marketing for local business is very simple. Combine effective communication with customers (to pique their interest), with an appropriate online presence (to guide them to you once their interest is piqued), and you will get more people visiting your business. It is that simple! However, it is also easy to do it wrong, which can be worse than not doing it all!
Following all the latest marketing fads will inevitably mean you bounce from one to the next and never properly utilise any (the old saying "Jack of all trades but master of none" springs to mind!). Again, this can do more harm than good. Doing one thing well, and more importantly doing it consistently will always yield better results than doing many things inconsistently.
JPL Marketing Solutions was created to cut through the B.S. and help local businesses manage their marketing simply & effectively. Providing core services that serve local businesses best, we take the burden off business owners to allow them more time to do what they do best.
JPL Marketing Solutions was founded by Paul Lawton. Originally from the UK, Paul worked across the Asia Pacific region for many years before moving to Australia. Now after nearly 15 years in Sydney he and his family are happy to call the area home.
After helping global brands manage their retail marketing displays for nearly 25 years, Paul decided he wanted to start supporting local business. With his experience in consumer marketing, and a passion for collaboration & helping others, he founded JPL Marketing Solutions to do that.
When he's not at work, you'll likely find Paul out enjoying the Australian bush. Whether it is camping, 4WD'ing, getting out for a walk, or just sitting on a beach, Paul likes nothing more than getting out of the city and into the fresh air with his family.
So What Do We Do?
Website Creation & Hosting
Want a fresh new take on your local business website? Want a website that actually converts visitors into active customers instead of just looking pretty? Want a website that won't need constant updates and patches?
Social Media Content/Scheduling
Power up your Facebook page with custom marketing content that is branded with your logo. Two posts a day every single day. We do the heavy lifting so you can get back to focusing more on doing what you love.
SMS & Email Marketing
Sick of random slow days in your business? Bring customers in when you want them using our powerful SMS & email marketing campaigns. Get new customers AND more repeat business. You'll never have a slow day again!
Go analogue in a digital age! You'd be amazed at how successful it can be. Want to get your business in front of 10,000 ideal customers in your local area. Our Locals-For-Locals print marketing campaigns will do just that.
And What Makes Us Different?
No B.S.! We won't try to sell you services that just pander to vanity metrics or the latest marketing fad. We only provide services that are tried and tested, so we know they work.
Our done-for-you services are specifically tailored to manage the marketing tasks that we see as vital to small business success. These tasks can be difficult for business owners to manage alone, but with our support they don't have to.
In short, our aim is help your business thrive, and free up your time to allow you to work in your business, doing what you love! If you don't see the value in what we provide then we don't want your money.
JPL Marketing Solutions are based in Narellan, in the beautiful Macarthur region, just south west of Sydney.
That said, we're certainly not restricted to where we work.
We're happy to work with you wherever you are.
We're open Mon-Fri, 9am-5pm
If you have any questions please send us a message using the form below and we'll get back to you as soon as we can.